3ofhell

Beginning with Kawaiju, the artist has collaborated with a wide range of creators, producing toys in diverse styles and exploring various artistic approaches through these collaborative projects.
Shichi.go.san

753 is a soft vinyl toy brand founded by a Hong Kong artist based in Taiwan. The brand focuses on character-driven creations that blend retro toy culture, soft vinyl aesthetics, and playful storytelling. Inspired by vintage sofubi, mascot culture, and everyday imagination, 753 creates original characters with simple yet memorable silhouettes, each carrying its own […]
Gyaromi
Pink Toys

PinkToys embraces a playful duality: all‑cute yet a touch cheeky, nostalgic yet strikingly fresh. Inspired by Showa‑era retro, traditional yokai, and vibrant subculture, it brings to life a unique cast of characters that captivate collectors worldwide. With its blend of quirky charm and subtle sensuality, PinkToys stands out as a fresh wave in contemporary sofubi.
Uky Daydreamer

Based in Nagasaki, ukyDaydreamer has been creating his own figures since 2006, drawing inspiration from childhood memories of painting, clay, plastic models, tokusatsu, and kaiju. His characters—such as Ganjara, Dr. Take, Takotsubon, and Dharmasanda—blend retro charm with playful originality. As the organizer of the regional sofubi event SofviQ, Uky is a driving force in Japan’s […]
Kimura toys
Zintears

Blurring the line between cute and eerie, Thai artist Zintears creates characters that explore emotion with quiet intensity. Best known for Bobbi, a horned figure with a distant gaze, her resin and soft vinyl works evoke vulnerability, melancholy, and strength. Since debuting on the indie toy scene, she has gained a dedicated following through limited […]
Poriin

With a soft and whimsical aesthetic rooted in childhood wonder, Thai artist Poriin creates figures that radiate emotion, vulnerability, and charm. What began as a passion for collecting evolved into a creative journey to bring her own characters to life—most notably Fenni, the wide-eyed fennec fox that has become her signature. Her delicate resin and […]
Fig-Lab

Based in Tokyo, Fig-lab is a creative studio dedicated to designer toys, with a focus on sofubi production, artist collaborations, and international showcases. Its original Re:boot series reimagines classic sofubi designs through collaborations with contemporary artists, blending nostalgia with fresh creativity. From figures to curated projects like Global Figure Showcase, Fig-lab connects Japan’s vibrant toy […]
YUNA

Welcome to the stay-home dreamscape of Zone Out Universe, where Mung Girl, who loves to stay in bed all day, and Blanky, who longs to explore the outside world, create a special world together. It’s a universe built by characters who dream in their own unique ways.